Run Time: 31:58
Get on Board with a ‘ZEO’ Group
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If you’d like to hire bright young talent in their early/mid-20s, then you need to speak Generation Z lingo! That’s right, and we have on hand for this fun installment an expert who’s done a lot of research and authorship around this huge new generation. Take a listen to former PR guy and Professor Mark Beal from Rutgers University. Learn what really drives Gen Z to want to join a workplace and how they consume information. You might be surprised! Clearly these folks would make an excellent addition to an insurance operation, if you can set it up right to attract and engage them with ideas such as a “ZEO” group for generating new ideas. (Bonus: You’ll learn what “Spill the tea” means.)
This episode is supported by PersonalUmbrella.com, where you can quote stand-alone personal umbrella policies of up to $5 MM in 3 minutes online — just by answering 4 simple questions.
