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Confessions of An Insurance Goddess

What can you learn from an Insurance Goddess? Plenty. Ohio independent agent Carrie Reynolds loves her job and clearly has fun with her unique "Goddess" character alter ego. She is one of the new generation of insurance professionals who understand the importance of building trusted relationships and providing personalized service. Carrie's character may at first seem frivolous. Yet, she has humanized her brand while at the same time providing her community of friends, customers and prospects with solid insurance education. Seth Godin would say she has found her "Purple Cow."

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