Carrier Management
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Today’s Values Give Employees A Voice

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"Create fun and a little weirdness" works well as a core value for Las Vegas-based shoe retailer Zappos, but would it work for a super-regional P/C carrier?

Peter van Aartrijk, principal for Chromium Branding, asked the question in an article he authored for Carrier Management, Managing Culture: How to Connect Far-Flung and Remote Workers. While that particular value may not work for many P/C companies, insurer values should be similarly personal and authentic. In this interview, he provides examples of some of his other favorites that allow employees to have fun and give them a voice.

Related article: Managing Culture: How to Connect Far-Flung and Remote Workers

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