Run Time: 10:26
in Agency Management, Education, Markets

Program Business 101…and Beyond

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More and more agents are considering program business. But do they know what's involved? Do they have the expertise, data, patience? Richard S. Weidman, Jr., director of Castlepoint Management, explains the basics of defining, creating and managing a program. Patti Tom from the 2006 Target Markets annual convention.

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