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Run Time: 31:47
in On Point

Arizona Agent Rocks It

If you’d like to be inspired about the future of independent agencies, have a listen to this podcast with Erin Nutting, a 32-year-old principal and mother of four in Tucson, AZ. A former captive agent, Erin launched a firm to write mostly personal lines business, with blogging and social media presence to drive business. She also launched an online platform – with Facebook as a secret weapon – to market wedding-related coverages from customers around the country. “Don’t base success on how many offices you have,” she says. “Base it on ‘How are your websites doing?’” Erin’s attitude and practical advice is contagious. Specialization will be more important, she says. “Once you create a product for everyone, you’ve created a product for no one.”

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