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in On Point, Podcasts

Are you concerned that the world is changing faster than your agency?

More than 90% of agencies recently surveyed by insurance digital marketer Agency Revolution are worried that the marketplace is changing faster than they are, according to CEO Michael Jans. If you too are worried about adapting, you'll find this podcast enlightening. The transformation of the consumer is what is different today from the past, says Jans, and he outlines a four-point action plan agencies can take seize the opportunity hidden in all the disruption. For example, he talks about finding ways to actually create the "relationship" agents insist they have with customers. Jans also discusses not buying into the argument that insurance is a commodity, business training, and effective use of automated marketing.

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