Competing With The Avatars

Nearly 75 percent of personal insurance consumers will begin their search for new coverage online. Will they find you? What will you need to attract and interact with today's digital consumer? IBA West Emerging Leaders Committee Chairman Joe Hamilton and Paul Martin of ProjectCAP discuss the importance of digital marketing for the independent insurance agent and how you can start attracting new clients online.

Disclaimer: This content is not created or edited by Wells Media Group and Wells Media Group is not responsible for the content. If you have a video you would like to be considered for our User Contributed Channel, please contact our New Media Department at newmedia@wellspublishing.com.

Other videos you might like:

• Project CAP 2013
• Best Practices For Agency Financial Management
• Meeting The Challenges of Agency Growth
• What to Know About California Replacement Cost Regulations